Courses
My workshops and masterclasses are packed with energy and practical information, drawing from over 20 years of industry experience. They are hands-on and interactive, ensuring participants can immediately apply the valuable insights and techniques learned. All workshops are conveniently located in the CBD.
Don't find what you need or want one customised for your in-house training? Drop me a line at cmo@nikkitaylor.biz
Upcoming: 25-26 November, Sydney Australia
Your Brand Deserves Better - Learn to Tell Stories That Shine
Advanced Strategies for Business Marketing Success
Ready to turn your brand into the talk of the town? Join us for a 2-day crash course in Sydney that will turbocharge your storytelling skills. We’re not just telling tales, we’re teaching you how to build narratives that make your audience sit up and take notice. Say goodbye to bland, forgettable content and hello to stories that sell, spark, and spread like wildfire. This workshop is where creativity meets strategy, and where you’ll learn to weave brand stories so compelling, your audience won’t just listen - they’ll act. Are you in?
Who Should Attend?
This isn’t your typical marketing workshop. It’s for those who live and breathe marketing - professionals ready to transform their content game. If you’re tired of the same old, same old and want to craft stories that genuinely connect, this is where you need to be.
What You'll Learn:
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Advanced Storytelling Techniques: Understand the framework of a good story and learn to develop compelling narratives that captivate and engage your audience, grounded in data-driven insights
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Jenga Framework for Storytelling: Stack your stories with intention, creating narratives that build up to a powerful impact
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Hooks That Stick: Capture attention from the first line and keep your audience on the edge of their seats
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Sharp Copywriting: Write with purpose - transform every word into a sales magnet
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Mapping to Customer Journeys: Hit the sweet spot by aligning your stories with the exact moments your audience cares about most
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Emotional Connection: Understand how to use storytelling to build emotional connections with your audience
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Supercharge Your Content: Turn one piece of long-form content into a dozen short-form powerhouses, maximizing your reach and impact
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Practical Applications: Gain hands-on experience through interactive exercises and real-world case studies
Your Trainer:
With over 20 years in the biz, I’m your go-to guru for transforming brands, jazzing up customer experiences, and turbocharging growth. I’ve helmed superstar teams at Google, UPS, and Kuehne + Nagel, and tackled projects across banking, telecom, FMCG, hospitality, and even the halls of government. As a master storyteller and zesty Communications Leader, I whip up integrated communication strategies that blend performance marketing, branding, lead generation, market intel, and consumer insights into campaigns that pack a punch. A recognised industry trailblazer and keynote speaker, you’ll find my musings in top-notch pubs like MarTech Outlook. Currently, I’m on the advisory board for BEETc for marketing and rubbing elbows with the big wigs at the Global CMO Council.
Location: 60 Margaret St, Sydney
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Ready to become the storyteller your brand deserves? Don’t wait, spots are limited, and this is your chance to turn your brand’s story into its biggest asset! Unlock two days of expert insights and hands-on training for just $799!
Please note, while our course fees are non-refundable, you can transfer your registration to someone else. For full details, see our Terms and Conditions
27 November, Sydney Australia
Supercharge Your Success with AI
Join the AI Revolution: Limited Seats Available!
Unlock the AI advantage in just 24 hours! Are you ready to leapfrog your competition and skyrocket your productivity? Our AI Masterclass is your express ticket to mastering the game-changing power of Artificial Intelligence - no tech wizardry required.
You'll learn the foundations of AI, master effective prompting techniques, and discover how to automate processes that drive real results. From creating AI assistants to leveraging cutting-edge tools for content creation, lead generation and more this masterclass is perfect for everyone. Seats are limited, don’t miss your chance to revolutionize your business with AI.
Who Should Attend?
This masterclass is designed for forward-thinking professionals across all sectors who recognize AI's transformative potential. Sales leaders looking to close more deals, marketing innovators aiming to create captivating campaigns, operations experts seeking to optimize workflows, and small business owners ready to compete at a higher level will all find immense value. Whether you're taking your first steps into the world of AI or looking to refine advanced techniques, our comprehensive curriculum caters to all skill levels. From C-suite executives to team leaders and individual contributors, anyone eager to drive innovation and efficiency through AI will benefit from this intensive, practical learning experience.
Why Attend?
This masterclass empowers you to maximize sales efficiency, increase conversion rates, and boost your sales pipeline. You’ll gain actionable insights to make smarter campaign decisions, improve ROI, and automate repetitive tasks. Elevate your strategy and harness AI to drive tangible results, no matter your role or industry.
What You'll Learn:
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Foundations of AI: Understand the core concepts and principles behind AI.
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Effective Prompting Techniques: Learn how to craft prompts to get the best results from AI tools.
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Leveraging Automation: Discover how to automate tasks and processes using AI to boost efficiency and productivity.
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Creating AI Assistants: Develop your own AI agents to support various functions and tasks.
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Latest AI Tools: Explore the newest tools and technologies in AI to aid content creation and other applications.
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Practical Hacks: Gain insider tips and hacks to optimize your use of AI and automation.​
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AI in Marketing: From automating content creation to supercharging your campaigns, discover how AI can make your marketing more effective than ever.
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AI in Sales: Learn how to use AI to identify hot leads, forecast sales trends, and close deals faster.
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AI for Operations: Streamline your processes, reduce costs, and boost efficiency with AI-driven solutions.
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AI for Small Business: Get the tools you need to compete with the big players, using AI to drive growth and efficiency.
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Requirements:
You’ll need access to ChatGPT, OpenAI, and Make.com. While you can use the free versions of ChatGPT and Make.com, you’ll need a one-time credit of $10 for OpenAI to fully automate flows with your AI Assistants.
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Take-aways:
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Free Prompt book: Receive an ebook filled with tested prompts for sales, marketing, and ecommerce.
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AI Agent Guide: Take home a comprehensive guide to help you build your team of AI agents.
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Latest AI Tools: Get a curated list of the latest and most effective AI platforms and tools to simplify your tasks.
Your Trainer:
With over 20 years of experience under my belt, I’m all about transforming brands, jazzing up customer experiences, and boosting company growth. I kicked off my career as a web designer and have always been at the cutting edge of digital transformation. My coding chops make me a whiz at creating effective prompts and keeping up with the latest in AI. I’m a tech enthusiast through and through, testing shiny new AI tools and platforms like it’s my job (because it is!). I’m also part of an elite AI course, soaking up wisdom from the brightest sparks across the USA, Europe, and Asia. As an industry thought leader and keynote speaker, I share my insights in top publications like MarTech Outlook. Currently, I’m serving on the advisory board for BEETc for marketing and mingling with the top brass at the Global CMO Council.
Location: 60 Margaret St, Sydney
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Please note, while our course fees are non-refundable, you can transfer your registration to someone else. For full details, see our Terms and Conditions
Join the wait list
Maximizing ROI with Marketing Data Analytics
Leverage Analytics for Better Marketing Outcomes
Discover how to harness data to create powerful, data-driven marketing strategies. Learn to convert insights into actionable steps and communicate effectively with C-suite executives, using numbers and language that resonate with your management. Enhance your ability to secure larger budgets and build your credibility.
Who Should Attend?
This 2-day practical workshop is designed for marketing teams, heads of departments, and anyone wanting to enhance their marketing strategy. Ideal for professionals seeking to elevate their marketing efforts with data.
What You'll Learn:
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Marketing Analytics Essentials: Understand core principles of marketing analytics and harness diverse data sources for strategic decision-making.
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SKIPP: Terms Framework: Highlight Situations, extract Key learnings, derive Insights, understand Implications, and define Potential Actions to drive marketing success.
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Winning with Data: Use data insights to optimize campaigns, craft compelling narratives, and influence internal presentations.
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Crafting Compelling Narratives: Develop skills to create powerful, data-driven marketing narratives and case studies that resonate with your audience.
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Financial Narratives in Marketing: Decode the art of showcasing marketing's ROI and optimizing budget allocations to secure larger budgets and build credibility.
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Interactive Role-play: Mock "C-Suite Pitch Session": Perfect your pitch for marketing projects through interactive role-play, gaining valuable insights and takeaways.
Your Trainer:
With over 20 years of wizardry in the marketing realm, I specialise in turning brands into legends and giving customer experiences a serious glow-up. I’ve led ace teams at giants like Google, UPS, and Kuehne + Nagel, and rocked projects in banking, telecom, FMCG, hospitality, and even the government. As a strategic marketer, I’m all about the data - using performance marketing, lead generation, market intelligence, and consumer insights to cook up campaigns that deliver smashing results. Recognised as a thought leader and keynote speaker, I dish out wisdom in top publications like MarTech Outlook. These days, you’ll find me on the advisory board for BEETc for marketing and hobnobbing with the pros at the Global CMO Council.
Workshop is held in collaboration with Mindzallera a HRD Corporate Provider. For more details please register.
Join the wait list
Mastering Strategic Digital Marketing:
Craft Campaigns That Convert
Elevate your digital marketing prowess with an intensive two-day workshop. Learn to develop, execute, and optimize strategic marketing campaigns that drive measurable results in today's dynamic digital landscape.
Who Should Attend?
This course is ideal for marketing professionals seeking to enhance their digital campaign strategies, including marketing managers, digital specialists, content creators, and business owners looking to boost their online presence.
What You'll Learn:
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Develop data-driven campaign strategies aligned with business objectives
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Create effective content and channel strategies for maximum impact
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Optimize campaigns using advanced techniques and AI-powered tools
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Craft compelling campaign briefs and calculate ROI
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Measure and forecast campaign performance with precision
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Repurpose content effectively to maximise reach and lifespan
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Your Trainer:
With over 20 years of wizardry in the marketing realm, I specialise in turning brands into legends and giving customer experiences a serious glow-up. I’ve led ace teams at giants like Google, UPS, and Kuehne + Nagel, and rocked projects in banking, telecom, FMCG, hospitality, and even the government. As a strategic marketer, I’m all about the data - using performance marketing, lead generation, market intelligence, and consumer insights to cook up campaigns that deliver smashing results. Recognised as a thought leader and keynote speaker, I dish out wisdom in top publications like MarTech Outlook. These days, you’ll find me on the advisory board for BEETc for marketing and hobnobbing with the pros at the Global CMO Council.
Workshop is held in collaboration with Mindzallera a HRD Corporate Provider. For more details please register.
